In-Depth Guidance:
- Identify Broken Links: Use plugins like Broken Link Checker or external tools such as Screaming Frog to scan your website for broken URLs.
- Redirects: Set up 301 redirects for removed or moved pages using plugins like Redirection or via your server’s
.htaccessfile to preserve SEO value. - Consistent Permalinks: Choose a permalink structure that is SEO-friendly and avoid changing it frequently. If you must change it, ensure proper redirects are in place.
- Internal Link Maintenance: When updating or deleting content, update internal links to avoid broken paths.
- External Links: Regularly audit external links to ensure they still point to active content.
